A local insurance company has acquired another firm from Northern Ontario.
McDougall Insurance Brokers Limited announced on Tuesday the acquisition of United Link Insurance Brokers
Limited. Located in Sudbury, Ontario, United Link is a family-owned business built from the ground up by
Wesley and Joanna Harmiden over the last decade and a half – focused on local service and community
touch. This acquisition will complement McDougall’s existing presence in Sudbury and supplements its
growth ambitions in Northern Ontario.
“United Link is a fantastic example of an insurance brokerage that does things the right way,” said Lorne
McDougall, VP of McDougall Insurance. “Their incredible growth over their history is a testament to how
well their model has resonated with the people of Sudbury, and we are very excited to be able to
complement their leadership with the scale and resources of our national platform.”
“McDougall always felt like the right fit for my clients and team,” said Wesley Harmiden, President of
United Link Insurance. “For us, we couldn’t compromise on the local commitment to our clients and
McDougall operates the exact same way. We are really excited about our future as part of the
McDougall family.”
McDougall and United Link are pleased to share that both Wesley and Joanna Harmiden will remain with
the organization post-transaction. “Wesley and Joanna will be core leaders for us in Northern Ontario
moving forward.” shared Lorne McDougall. “We are very excited to have this opportunity to double
down on Northern Ontario – a region we feel reflects perfectly our family-oriented, relationship driven
business model.”
Toronto-based HDL Capital Inc. advised United Link on their sale to McDougall.
McDougall is committed to supporting United Link Insurance in maintaining the high standards of
professionalism and personalized service that United Link’s clients have come to expect.


